Skip to content
The staff is friendly and informative. They made me feel welcome to come back even though I was just browsing.
The furniture is beautiful!! So many options to choose from. They also have layaway for those people who need more ti...
Read More Reviews At:
Google
The City's Largest Furniture Store
The City's Largest Furniture Store
About Contact Us Financing Return Policy Privacy Policy FAQ Mattress Buying Guide Upstate Furniture Outlet Located at Rochester, NY Our Blog

Consumer Choice

Shop the Consumer Choice collection at Upstate Furniture Outlet in Rochester, NY. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Rochester to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Rochester, NY area. Financing options available.

Filters

Filter

Refine

view all

Type

Brand

Price

AR Availability

Color

clear

Consumer Assembly

Group

Manual

Material

Power

Product Video

Seat Count

Shade

Shape

Shipping

Style

Sub Brand

Top Products

Collection

clear
Soletren Sofa Sleeper image Save 25% Save %
$1,588.00
$1,588.00 - $1,588.00
$1,588.00
$1,188.00
$1,188.00 - $1,188.00
$1,188.00

Soletren Sofa Sleeper

Flaunting a trendsetting silhouette, this sofa sleeper puts the contemporary in your contemporary home. Its “three over two” profile eliminates the...

View full details
$1,588.00
$1,588.00 - $1,588.00
$1,588.00
$1,188.00
$1,188.00 - $1,188.00
$1,188.00
Save 25% Save %
Bovarian Sectional image Save up to 25% Save %
$1,888.00 - $2,788.00
$1,888.00 - $2,788.00
$1,888.00
$1,388.00 - $2,088.00
$1,388.00 - $2,088.00
$1,388.00

Bovarian Sectional

Whether your vision is clean and contemporary or cozy modern farmhouse, this sectional in a stone-tone neutral upholstery has the corner on style. ...

View full details
$1,888.00 - $2,788.00
$1,888.00 - $2,788.00
$1,888.00
$1,388.00 - $2,088.00
$1,388.00 - $2,088.00
$1,388.00
Save up to 25% Save %
Save up to 24% Save %
$2,388.00 - $3,288.00
$2,388.00 - $3,288.00
$2,388.00
$1,788.00 - $2,488.00
$1,788.00 - $2,488.00
$1,788.00

Bovarian Living Room Set

Whether your style is clean and contemporary or cozy modern farmhouse, this sectional and ottoman in a stone-tone neutral upholstery brings your vi...

View full details
$2,388.00 - $3,288.00
$2,388.00 - $3,288.00
$2,388.00
$1,788.00 - $2,488.00
$1,788.00 - $2,488.00
$1,788.00
Save up to 24% Save %
Save 25% Save %
$2,388.00
$2,388.00 - $2,388.00
$2,388.00
$1,788.00
$1,788.00 - $1,788.00
$1,788.00

Modmax II Reclining Sofa Chaise

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$2,388.00
$2,388.00 - $2,388.00
$2,388.00
$1,788.00
$1,788.00 - $1,788.00
$1,788.00
Save 25% Save %
Save up to 25% Save %
$3,288.00 - $4,888.00
$3,288.00 - $4,888.00
$3,288.00
$2,488.00 - $3,688.00
$2,488.00 - $3,688.00
$2,488.00

Modmax II Power Reclining Sectional with Audio Consoles

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$3,288.00 - $4,888.00
$3,288.00 - $4,888.00
$3,288.00
$2,488.00 - $3,688.00
$2,488.00 - $3,688.00
$2,488.00
Save up to 25% Save %
Save 24% Save %
$1,688.00
$1,688.00 - $1,688.00
$1,688.00
$1,288.00
$1,288.00 - $1,288.00
$1,288.00

Modmax II Reclining Loveseat

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$1,688.00
$1,688.00 - $1,688.00
$1,688.00
$1,288.00
$1,288.00 - $1,288.00
$1,288.00
Save 24% Save %
Soletren Sofa image
Save 28% Save %
$1,088.00
$1,088.00 - $1,088.00
$1,088.00
$788.00
$788.00 - $788.00
$788.00

Soletren Sofa

3D Available

Flaunting a trendsetting silhouette, this sofa puts the contemporary in your contemporary home. Its “three over two” profile eliminates the center ...

View full details
$1,088.00
$1,088.00 - $1,088.00
$1,088.00
$788.00
$788.00 - $788.00
$788.00
Save 28% Save %
Soletren Oversized Ottoman image
Save 34% Save %
$588.00
$588.00 - $588.00
$588.00
$388.00
$388.00 - $388.00
$388.00

Soletren Oversized Ottoman

3D Available

Flaunting a trendsetting silhouette, this oversized accent ottoman puts the contemporary in your contemporary home. Its ample surface space gives y...

View full details
$588.00
$588.00 - $588.00
$588.00
$388.00
$388.00 - $388.00
$388.00
Save 34% Save %
Soletren Oversized Chair image
Save 30% Save %
$988.00
$988.00 - $988.00
$988.00
$688.00
$688.00 - $688.00
$688.00

Soletren Oversized Chair

3D Available

Flaunting a trendsetting silhouette, this oversized chair puts the contemporary in your contemporary home. Its ample seating space gives you elonga...

View full details
$988.00
$988.00 - $988.00
$988.00
$688.00
$688.00 - $688.00
$688.00
Save 30% Save %
Soletren Loveseat image
Save 28% Save %
$1,088.00
$1,088.00 - $1,088.00
$1,088.00
$788.00
$788.00 - $788.00
$788.00

Soletren Loveseat

3D Available

Flaunting a trendsetting silhouette, this loveseat puts the contemporary in your contemporary home. Its “three over two” profile eliminates the cen...

View full details
$1,088.00
$1,088.00 - $1,088.00
$1,088.00
$788.00
$788.00 - $788.00
$788.00
Save 28% Save %
Soletren Living Room Set image
Save up to 24% Save %
$1,288.00 - $3,288.00
$1,288.00 - $3,288.00
$1,288.00
$988.00 - $2,488.00
$988.00 - $2,488.00
$988.00

Soletren Living Room Set

Flaunting a trendsetting silhouette, this sofa and loveseat put the contemporary in your contemporary home. The sofa and loveseat’s “three over two...

View full details
$1,288.00 - $3,288.00
$1,288.00 - $3,288.00
$1,288.00
$988.00 - $2,488.00
$988.00 - $2,488.00
$988.00
Save up to 24% Save %
Soletren Accent Chair image
Save 25% Save %
$788.00
$788.00 - $788.00
$788.00
$588.00
$588.00 - $588.00
$588.00

Soletren Accent Chair

3D Available

Flaunting a trendsetting silhouette, this swivel accent chair puts the contemporary in your contemporary home. Its 360-degree swivel gives you an a...

View full details
$788.00
$788.00 - $788.00
$788.00
$588.00
$588.00 - $588.00
$588.00
Save 25% Save %
Save up to 24% Save %
$2,288.00 - $3,788.00
$2,288.00 - $3,788.00
$2,288.00
$1,688.00 - $2,888.00
$1,688.00 - $2,888.00
$1,688.00

Modmax II Power Reclining Sectional

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$2,288.00 - $3,788.00
$2,288.00 - $3,788.00
$2,288.00
$1,688.00 - $2,888.00
$1,688.00 - $2,888.00
$1,688.00
Save up to 24% Save %
Save 23% Save %
$2,988.00
$2,988.00 - $2,988.00
$2,988.00
$2,288.00
$2,288.00 - $2,288.00
$2,288.00

Modmax II Power Reclining Sectional with Chaise

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$2,988.00
$2,988.00 - $2,988.00
$2,988.00
$2,288.00
$2,288.00 - $2,288.00
$2,288.00
Save 23% Save %
Save up to 24% Save %
$3,688.00 - $4,988.00
$3,688.00 - $4,988.00
$3,688.00
$2,788.00 - $3,788.00
$2,788.00 - $3,788.00
$2,788.00

Modmax II Power Reclining Sectional with Chaise and Audio Consoles

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$3,688.00 - $4,988.00
$3,688.00 - $4,988.00
$3,688.00
$2,788.00 - $3,788.00
$2,788.00 - $3,788.00
$2,788.00
Save up to 24% Save %
Save 26% Save %
$2,288.00
$2,288.00 - $2,288.00
$2,288.00
$1,688.00
$1,688.00 - $1,688.00
$1,688.00

Modmax II Power Reclining Sectional with Audio Console

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on the...

View full details
$2,288.00
$2,288.00 - $2,288.00
$2,288.00
$1,688.00
$1,688.00 - $1,688.00
$1,688.00
Save 26% Save %
Save up to 25% Save %
$2,388.00 - $4,888.00
$2,388.00 - $4,888.00
$2,388.00
$1,788.00 - $3,688.00
$1,788.00 - $3,688.00
$1,788.00

Modmax II Power Reclining Sectional with Chaise and Audio Console

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$2,388.00 - $4,888.00
$2,388.00 - $4,888.00
$2,388.00
$1,788.00 - $3,688.00
$1,788.00 - $3,688.00
$1,788.00
Save up to 25% Save %
Save up to 23% Save %
$2,288.00 - $4,288.00
$2,288.00 - $4,288.00
$2,288.00
$1,688.00 - $3,288.00
$1,688.00 - $3,288.00
$1,688.00

Modmax II Power Reclining Sectional with Chaise and Console

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$2,288.00 - $4,288.00
$2,288.00 - $4,288.00
$2,288.00
$1,688.00 - $3,288.00
$1,688.00 - $3,288.00
$1,688.00
Save up to 23% Save %
Save up to 23% Save %
$2,088.00 - $5,188.00
$2,088.00 - $5,188.00
$2,088.00
$1,588.00 - $3,988.00
$1,588.00 - $3,988.00
$1,588.00

Modmax II Power Reclining Sectional with Console

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$2,088.00 - $5,188.00
$2,088.00 - $5,188.00
$2,088.00
$1,588.00 - $3,988.00
$1,588.00 - $3,988.00
$1,588.00
Save up to 23% Save %
Save up to 25% Save %
$2,888.00 - $4,488.00
$2,888.00 - $4,488.00
$2,888.00
$2,188.00 - $3,388.00
$2,188.00 - $3,388.00
$2,188.00

Modmax II Reclining Sectional with Chaise and Audio Console

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$2,888.00 - $4,488.00
$2,888.00 - $4,488.00
$2,888.00
$2,188.00 - $3,388.00
$2,188.00 - $3,388.00
$2,188.00
Save up to 25% Save %
Save 25% Save %
$2,788.00
$2,788.00 - $2,788.00
$2,788.00
$2,088.00
$2,088.00 - $2,088.00
$2,088.00

Modmax II Reclining Sectional with Chaise and Console

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$2,788.00
$2,788.00 - $2,788.00
$2,788.00
$2,088.00
$2,088.00 - $2,088.00
$2,088.00
Save 25% Save %
Save 24% Save %
$3,388.00
$3,388.00 - $3,388.00
$3,388.00
$2,588.00
$2,588.00 - $2,588.00
$2,588.00

Modmax II Reclining Sectional with Double Chaise

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$3,388.00
$3,388.00 - $3,388.00
$3,388.00
$2,588.00
$2,588.00 - $2,588.00
$2,588.00
Save 24% Save %
Save 25% Save %
$3,188.00
$3,188.00 - $3,188.00
$3,188.00
$2,388.00
$2,388.00 - $2,388.00
$2,388.00

Modmax II Power Reclining Sectional with Chaise and Consoles

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on the...

View full details
$3,188.00
$3,188.00 - $3,188.00
$3,188.00
$2,388.00
$2,388.00 - $2,388.00
$2,388.00
Save 25% Save %
Save 24% Save %
$2,888.00
$2,888.00 - $2,888.00
$2,888.00
$2,188.00
$2,188.00 - $2,188.00
$2,188.00

Modmax II Power Reclining Sectional with Consoles

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$2,888.00
$2,888.00 - $2,888.00
$2,888.00
$2,188.00
$2,188.00 - $2,188.00
$2,188.00
Save 24% Save %

Consumer Choice — Frequently Asked Questions

What is the Consumer Choice collection?

Consumer Choice gathers the pieces our customers love most at Upstate Furniture Outlet (Rochester, NY) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.

Why should I shop Consumer Choice?

If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.

Do you deliver Consumer Choice items?

Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.

Can I finance a Consumer Choice purchase?

Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.

Can I see these items in person?

Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.

What if my item arrives damaged?

Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.

5 Stars
Top Rated
Delivery Available
Payment Options Available