Skip to content
The staff is friendly and informative. They made me feel welcome to come back even though I was just browsing.
The furniture is beautiful!! So many options to choose from. They also have layaway for those people who need more ti...
Read More Reviews At:
Google
The City's Largest Furniture Store
The City's Largest Furniture Store
About Contact Us Financing Return Policy Privacy Policy FAQ Mattress Buying Guide Upstate Furniture Outlet Located at Rochester, NY Our Blog

Consumer Choice

Shop the Consumer Choice collection at Upstate Furniture Outlet in Rochester, NY. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Rochester to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Rochester, NY area. Financing options available.

Filters

Filter

Refine

view all

Type

Brand

Price

AR Availability

Bed Size

Bed Style

Color

Consumer Assembly

Dining Table Height

Group

Lamp Type

Manual

Material

Mattress Type

Mirror Type

Number of Doors

Number of Drawers

Number of Shelves

Piece Count

Power

Product Theme

Product Video

Seat Count

Shade

Shape

Shipping

Style

Sub Brand

Table Shape

Throw Fabric

Top Products

clear

Collection

clear
Save 25% Save %
$3,188.00
$3,188.00 - $3,188.00
$3,188.00
$2,388.00
$2,388.00 - $2,388.00
$2,388.00

Modmax II 5-Piece Reclining Sectional with Consoles

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$3,188.00
$3,188.00 - $3,188.00
$3,188.00
$2,388.00
$2,388.00 - $2,388.00
$2,388.00
Save 25% Save %
Save 24% Save %
$3,388.00
$3,388.00 - $3,388.00
$3,388.00
$2,588.00
$2,588.00 - $2,588.00
$2,588.00

Modmax II Reclining Sectional with Double Chaise and Consoles

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$3,388.00
$3,388.00 - $3,388.00
$3,388.00
$2,588.00
$2,588.00 - $2,588.00
$2,588.00
Save 24% Save %
Save 24% Save %
$3,288.00
$3,288.00 - $3,288.00
$3,288.00
$2,488.00
$2,488.00 - $2,488.00
$2,488.00

Brannigan Reclining Sectional with Storage Console

Experience ultimate comfort with this power reclining sectional. Generously cushioned with plush bustle back styling and pillow top track arms, it'...

View full details
$3,288.00
$3,288.00 - $3,288.00
$3,288.00
$2,488.00
$2,488.00 - $2,488.00
$2,488.00
Save 24% Save %
Save 24% Save %
$4,088.00
$4,088.00 - $4,088.00
$4,088.00
$3,088.00
$3,088.00 - $3,088.00
$3,088.00

Modmax II Reclining Sectional with Console

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$4,088.00
$4,088.00 - $4,088.00
$4,088.00
$3,088.00
$3,088.00 - $3,088.00
$3,088.00
Save 24% Save %
Save 24% Save %
$3,788.00
$3,788.00 - $3,788.00
$3,788.00
$2,888.00
$2,888.00 - $2,888.00
$2,888.00

Modmax II Reclining Sectional with Double Chaise and Audio Consoles

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$3,788.00
$3,788.00 - $3,788.00
$3,788.00
$2,888.00
$2,888.00 - $2,888.00
$2,888.00
Save 24% Save %
Save 25% Save %
$4,488.00
$4,488.00 - $4,488.00
$4,488.00
$3,388.00
$3,388.00 - $3,388.00
$3,388.00

Acklen Place Power Sectional Reclining Sofa with Storage Console

Enjoy the endless adaptability of this power reclining sectional sofa with storage console. Whether youÕre hosting guests, setting up for movie nig...

View full details
$4,488.00
$4,488.00 - $4,488.00
$4,488.00
$3,388.00
$3,388.00 - $3,388.00
$3,388.00
Save 25% Save %
Save 25% Save %
$4,888.00
$4,888.00 - $4,888.00
$4,888.00
$3,688.00
$3,688.00 - $3,688.00
$3,688.00

Modmax II Power Reclining Sectional with Chaise and Audio System

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

View full details
$4,888.00
$4,888.00 - $4,888.00
$4,888.00
$3,688.00
$3,688.00 - $3,688.00
$3,688.00
Save 25% Save %
Save 24% Save %
$2,088.00
$2,088.00 - $2,088.00
$2,088.00
$1,588.00
$1,588.00 - $1,588.00
$1,588.00

5Z-Relaxation Power Recliner

Masterfully blend high style and must-have comfort with this power recliner. Its clean, transitional look is crafted with luxury in mind, complete ...

View full details
$2,088.00
$2,088.00 - $2,088.00
$2,088.00
$1,588.00
$1,588.00 - $1,588.00
$1,588.00
Save 24% Save %
Save 23% Save %
$1,288.00
$1,288.00 - $1,288.00
$1,288.00
$988.00
$988.00 - $988.00
$988.00

Beadel Power Recliner

Versatile style teams up with everyday convenience to create this power recliner. Settle into the sleek leather seating area and effortlessly recli...

View full details
$1,288.00
$1,288.00 - $1,288.00
$1,288.00
$988.00
$988.00 - $988.00
$988.00
Save 23% Save %
Save 25% Save %
$2,388.00
$2,388.00 - $2,388.00
$2,388.00
$1,788.00
$1,788.00 - $1,788.00
$1,788.00

Beadel Power Reclining Loveseat with Console

3D Available

Versatile style teams up with everyday convenience to create this power reclining loveseat. Settle into the sleek leather seating area and effortle...

View full details
$2,388.00
$2,388.00 - $2,388.00
$2,388.00
$1,788.00
$1,788.00 - $1,788.00
$1,788.00
Save 25% Save %
Save 24% Save %
$2,488.00
$2,488.00 - $2,488.00
$2,488.00
$1,888.00
$1,888.00 - $1,888.00
$1,888.00

Beadel Power Reclining Sofa

3D Available

Versatile style teams up with everyday convenience to create this power reclining sofa. Settle into the sleek leather seating area and effortlessly...

View full details
$2,488.00
$2,488.00 - $2,488.00
$2,488.00
$1,888.00
$1,888.00 - $1,888.00
$1,888.00
Save 24% Save %
Save 30% Save %
$988.00
$988.00 - $988.00
$988.00
$688.00
$688.00 - $688.00
$688.00

Danemere Recliner

Looking for that perfect blend of comfort and style? This rocker recliner wraps you in luxury with an expertly crafted combination of leather and f...

View full details
$988.00
$988.00 - $988.00
$988.00
$688.00
$688.00 - $688.00
$688.00
Save 30% Save %
Save 27% Save %
$1,488.00
$1,488.00 - $1,488.00
$1,488.00
$1,088.00
$1,088.00 - $1,088.00
$1,088.00

Danemere Reclining Loveseat with Console

Looking for that perfect blend of comfort and style? This reclining loveseat with console wraps you in luxury with an expertly crafted combination ...

View full details
$1,488.00
$1,488.00 - $1,488.00
$1,488.00
$1,088.00
$1,088.00 - $1,088.00
$1,088.00
Save 27% Save %
Save 27% Save %
$1,488.00
$1,488.00 - $1,488.00
$1,488.00
$1,088.00
$1,088.00 - $1,088.00
$1,088.00

Danemere Reclining Sofa

Looking for that perfect blend of comfort and style? This reclining sofa wraps you in luxury with an expertly crafted combination of leather and fa...

View full details
$1,488.00
$1,488.00 - $1,488.00
$1,488.00
$1,088.00
$1,088.00 - $1,088.00
$1,088.00
Save 27% Save %
Save 25% Save %
$2,388.00
$2,388.00 - $2,388.00
$2,388.00
$1,788.00
$1,788.00 - $1,788.00
$1,788.00

Dreamer Power Recliner with Audio Seating

3D Available

Are you ready to immerse yourself in the ultimate home theater experience? Whether youÕre streaming a series, reveling in a playlist or gaming with...

View full details
$2,388.00
$2,388.00 - $2,388.00
$2,388.00
$1,788.00
$1,788.00 - $1,788.00
$1,788.00
Save 25% Save %
Save 24% Save %
$3,388.00
$3,388.00 - $3,388.00
$3,388.00
$2,588.00
$2,588.00 - $2,588.00
$2,588.00

Dreamer Power Reclining Loveseat with Audio Seating

3D Available

Are you ready to immerse yourself in the ultimate home theater experience? Whether youÕre streaming a series, reveling in a playlist or gaming with...

View full details
$3,388.00
$3,388.00 - $3,388.00
$3,388.00
$2,588.00
$2,588.00 - $2,588.00
$2,588.00
Save 24% Save %
Save 24% Save %
$3,388.00
$3,388.00 - $3,388.00
$3,388.00
$2,588.00
$2,588.00 - $2,588.00
$2,588.00

Dreamer Power Reclining Sofa with Audio Seating

3D Available

Are you ready to immerse yourself in the ultimate home theater experience? Whether youÕre streaming a series, reveling in a playlist or gaming with...

View full details
$3,388.00
$3,388.00 - $3,388.00
$3,388.00
$2,588.00
$2,588.00 - $2,588.00
$2,588.00
Save 24% Save %
Save 25% Save %
$1,188.00
$1,188.00 - $1,188.00
$1,188.00
$888.00
$888.00 - $888.00
$888.00

Knoxlee Reclining Loveseat with Console

Ready to find your new favorite spot to unwind? This reclining loveseat with console is designed for maximum indulgence, with plush, pillowy cushio...

View full details
$1,188.00
$1,188.00 - $1,188.00
$1,188.00
$888.00
$888.00 - $888.00
$888.00
Save 25% Save %
Save 25% Save %
$1,188.00
$1,188.00 - $1,188.00
$1,188.00
$888.00
$888.00 - $888.00
$888.00

Knoxlee Reclining Sofa

Ready to find your new favorite spot to unwind? This reclining sofa is designed for maximum indulgence, with plush, pillowy cushions that provide w...

View full details
$1,188.00
$1,188.00 - $1,188.00
$1,188.00
$888.00
$888.00 - $888.00
$888.00
Save 25% Save %
Save 34% Save %
$588.00
$588.00 - $588.00
$588.00
$388.00
$388.00 - $388.00
$388.00

Rampant Recliner

3D Available

Every day is a great day with this rocker recliner around. Take a load off and forget your worries as you ease back into plush, luxurious cushions ...

View full details
$588.00
$588.00 - $588.00
$588.00
$388.00
$388.00 - $388.00
$388.00
Save 34% Save %
Save up to 26% Save %
$1,488.00 - $1,888.00
$1,488.00 - $1,888.00
$1,488.00
$1,088.00 - $1,388.00
$1,088.00 - $1,388.00
$1,088.00

Plush Luxe 2.0 Mattress

Reap the benefits of restorative sleep with the plush feel of this Euro top king mattress. Layers of cushioned comfort, including memory foam, quil...

View full details
$1,488.00 - $1,888.00
$1,488.00 - $1,888.00
$1,488.00
$1,088.00 - $1,388.00
$1,088.00 - $1,388.00
$1,088.00
Save up to 26% Save %
Save 25% Save %
$788.00
$788.00 - $788.00
$788.00
$588.00
$588.00 - $588.00
$588.00

Jazmore Dining Table

3D Available

This dining table reflects your highly contemporary point of view. Its faux marble tabletop and base are a feast for the senses—white contrasts aga...

View full details
$788.00
$788.00 - $788.00
$788.00
$588.00
$588.00 - $588.00
$588.00
Save 25% Save %
Save 26% Save %
$388.00
$388.00 - $388.00
$388.00
$288.00
$288.00 - $288.00
$288.00

SimpleJoy Ottoman

This oversized accent ottoman is a cozy interpretation of casual contemporary style. Specifications▶ Specifications Details Brand Name Signature ...

View full details
$388.00
$388.00 - $388.00
$388.00
$288.00
$288.00 - $288.00
$288.00
Save 26% Save %
Save 24% Save %
$1,688.00
$1,688.00 - $1,688.00
$1,688.00
$1,288.00
$1,288.00 - $1,288.00
$1,288.00

SimpleJoy 3-Piece Sectional w/ Chaise

This sectional with chaise is a cozy interpretation of casual contemporary style. Specifications▶ Specifications Details Brand Name Signature Des...

View full details
$1,688.00
$1,688.00 - $1,688.00
$1,688.00
$1,288.00
$1,288.00 - $1,288.00
$1,288.00
Save 24% Save %

Consumer Choice — Frequently Asked Questions

What is the Consumer Choice collection?

Consumer Choice gathers the pieces our customers love most at Upstate Furniture Outlet (Rochester, NY) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.

Why should I shop Consumer Choice?

If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.

Do you deliver Consumer Choice items?

Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.

Can I finance a Consumer Choice purchase?

Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.

Can I see these items in person?

Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.

What if my item arrives damaged?

Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.

5 Stars
Top Rated
Delivery Available
Payment Options Available