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Signature Design by Ashley

Shop the Signature Design collection at Upstate Furniture Outlet in Rochester, NY. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Rochester to see the collection in person. Delivery and flexible financing available. Financing options available.

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Telora Ottoman image Save 26% Save %
$388.00
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Telora Ottoman

Small-scale style, tailored to perfection. This ottoman echoes retro aesthetics with warm caramel faux leather, while its ultra-linear silhouette i...

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$388.00
$388.00 - $388.00
$388.00
$288.00
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$288.00
Save 26% Save %
Telora Loveseat image Save 25% Save %
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Telora Loveseat

Small-scale style, tailored to perfection. This loveseat echoes retro aesthetics with warm caramel faux leather, while its ultra-linear silhouette ...

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$788.00
$788.00 - $788.00
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$588.00
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Telora Chair image Save 29% Save %
$688.00
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Telora Chair

Small-scale style, tailored to perfection. This chair echoes retro aesthetics with warm caramel faux leather, while its ultra-linear silhouette inc...

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$688.00
$688.00 - $688.00
$688.00
$488.00
$488.00 - $488.00
$488.00
Save 29% Save %
Telora Sofa image Save 25% Save %
$788.00
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$588.00
$588.00 - $588.00
$588.00

Telora Sofa

Small-scale style, tailored to perfection. This sofa echoes retro aesthetics with warm caramel faux leather, while its ultra-linear silhouette inco...

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$788.00
$788.00 - $788.00
$788.00
$588.00
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$588.00
Save 25% Save %
Emilia 2-Piece Sectional Loveseat image
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$2,588.00
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$2,588.00
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Emilia 2-Piece Sectional Loveseat

Catering to your contemporary lifestyle, this sectional loveseat is a handsome marriage of masculine and feminine sensibilities. Feather-fiber cush...

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$2,588.00
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$2,588.00
$1,988.00
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$1,988.00
Save 23% Save %
Emilia 3-Piece Sectional Sofa image
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$3,588.00
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$3,588.00
$2,688.00
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$2,688.00

Emilia 3-Piece Sectional Sofa

Catering to your contemporary lifestyle, this sectional sofa is a handsome marriage of masculine and feminine sensibilities. Feather-fiber cushions...

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$3,588.00
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$3,588.00
$2,688.00
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$2,688.00
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Cortnie Pillow (Set of 4) image
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$288.00
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$288.00
$188.00
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$188.00

Cortnie Pillow (Set of 4)

In bomber-jacket brown this faux leather pillow conveys the easy poise of urban cool. Toss this decorative pillow in your living room or bedroom an...

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$288.00
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$288.00
$188.00
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$188.00
Save 35% Save %
Save 25% Save %
$788.00
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$788.00
$588.00
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$588.00

Whitlock Sofa

Modern comfort never looked so good. Sporting supremely soft yet durable cushions accented with high-fashion jumbo stitching, this stunning sofa is...

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$788.00
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$788.00
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$588.00
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Save 29% Save %
$688.00
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$488.00

Whitlock Recliner

Modern comfort never looked so good. Sporting supremely soft yet durable cushions accented with high-fashion jumbo stitching, this stunning rocker ...

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$688.00
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$488.00
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$488.00
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Save 26% Save %
$388.00
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$388.00
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Whitlock Oversized Accent Ottoman

Modern comfort never looked so good. Accented with jumbo stitching for high-fashion flair, this oversized ottoman is the ultimate choice in comfort...

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$388.00
$388.00 - $388.00
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$288.00
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$288.00
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Save 29% Save %
$688.00
$688.00 - $688.00
$688.00
$488.00
$488.00 - $488.00
$488.00

Whitlock Loveseat

Modern comfort never looked so good. Sporting supremely soft yet durable cushions accented with high-fashion jumbo stitching, this stunning lovesea...

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$688.00
$688.00 - $688.00
$688.00
$488.00
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$488.00
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Save 27% Save %
$1,488.00
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$1,488.00
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Flinlock Power Glider Recliner with Audio System

Are you ready to immerse yourself in the ultimate home theater experience? Whether you’re streaming a series, enjoying sports or gaming with your b...

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$1,488.00
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Save up to 25% Save %
$688.00 - $788.00
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Kierreys Swivel Accent Chair

Experience the perfect blend of well-appointed comfort and stylish design with this swivel accent chair. Its supple leather and barrel back invite ...

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$688.00 - $788.00
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Joston Accent Bench

This accent bench takes a contemporary approach to everyday function. Showcasing a sleek combo of caramel leather upholstery and a black frame, it'...

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$688.00
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$488.00
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$3,588.00
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$3,588.00
$2,688.00
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$2,688.00

Emilia Sectional Sofa

Catering to your contemporary lifestyle, this sectional sofa is a handsome marriage of masculine and feminine sensibilities. Feather-fiber cushions...

View full details
$3,588.00
$3,588.00 - $3,588.00
$3,588.00
$2,688.00
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$2,688.00
Save 25% Save %
Save 23% Save %
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$2,588.00
$1,988.00
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$1,988.00

Emilia Sectional Loveseat

Catering to your contemporary lifestyle, this sectional loveseat is a handsome marriage of masculine and feminine sensibilities. Feather-fiber cush...

View full details
$2,588.00
$2,588.00 - $2,588.00
$2,588.00
$1,988.00
$1,988.00 - $1,988.00
$1,988.00
Save 23% Save %
Save 30% Save %
$988.00
$988.00 - $988.00
$988.00
$688.00
$688.00 - $688.00
$688.00

Emilia Oversized Accent Ottoman

Catering to your contemporary lifestyle, this ottoman is a handsome marriage of masculine and feminine sensibilities. A plush top softens the look ...

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$988.00
$988.00 - $988.00
$988.00
$688.00
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$688.00
Save 30% Save %
Save 25% Save %
$1,588.00
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$1,588.00
$1,188.00
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$1,188.00

Bolsena Sofa Sleeper

Few sofa sleepers demand attention like this one. It's wrapped in a combination of high-quality leather and expertly matched faux leather upholster...

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$1,588.00
$1,588.00 - $1,588.00
$1,588.00
$1,188.00
$1,188.00 - $1,188.00
$1,188.00
Save 25% Save %
Save 35% Save %
$288.00
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$288.00
$188.00
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$188.00

Ummi Swivel Accent Ottoman

Flair and function are packed into one small package with this accent ottoman. Faux leather upholstery lends a casually cool vibe, while a swivel b...

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$288.00
$288.00 - $288.00
$288.00
$188.00
$188.00 - $188.00
$188.00
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$288.00
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$288.00
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$188.00

Danvale Pillow (Set of 4)

Elevate your space with this sleek accent pillow. A reversible solid design and supple green faux leather offer a refined minimalist look with prac...

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$288.00
$288.00 - $288.00
$288.00
$188.00
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$188.00
Save 35% Save %
Save 26% Save %
$2,288.00
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$2,288.00
$1,688.00
$1,688.00 - $1,688.00
$1,688.00

Carianna Sofa Sleeper

Merging traditional motifs with a modern hue, this sofa sleeper ties your transitional seating area together. Classic roll arms decorated with nail...

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$2,288.00
$2,288.00 - $2,288.00
$2,288.00
$1,688.00
$1,688.00 - $1,688.00
$1,688.00
Save 26% Save %
Save 26% Save %
$1,888.00
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$1,888.00
$1,388.00
$1,388.00 - $1,388.00
$1,388.00

Carianna Sofa

Merging traditional motifs with a modern hue, this sofa ties your transitional seating area together. Classic roll arms decorated with nailhead tri...

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$1,888.00
$1,888.00 - $1,888.00
$1,888.00
$1,388.00
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$1,388.00
Save 26% Save %
Save 23% Save %
$1,288.00
$1,288.00 - $1,288.00
$1,288.00
$988.00
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$988.00

Carianna Oversized Chair

Merging traditional motifs with a modern hue, this oversized chair ties your transitional seating area together. Classic roll arms decorated with n...

View full details
$1,288.00
$1,288.00 - $1,288.00
$1,288.00
$988.00
$988.00 - $988.00
$988.00
Save 23% Save %
Save 34% Save %
$588.00
$588.00 - $588.00
$588.00
$388.00
$388.00 - $388.00
$388.00

Carianna Ottoman

Merging traditional motifs with a modern hue, this ottoman ties your transitional seating area together. Turn legs support the comfortable cushion ...

View full details
$588.00
$588.00 - $588.00
$588.00
$388.00
$388.00 - $388.00
$388.00
Save 34% Save %

Signature Design by Ashley — Frequently Asked Questions

Does Upstate Furniture Outlet (Rochester, NY) carry Signature Design by Ashley?

Yes. We're proud to carry Signature Design by Ashley — on-trend furniture at everyday value across every room — and you'll find its current lineup right here in this collection.

What is Signature Design by Ashley known for?

Signature Design by Ashley is recognized for on-trend furniture at everyday value across every room, with a focus on balancing style, everyday comfort, and long-term durability so the pieces hold up to real life.

Is Signature Design by Ashley a good brand?

Signature Design by Ashley is a well-established, widely trusted name — one reason we stock it. The best way to judge fit is to browse this collection and compare the pieces against what you're looking for; contact us if you'd like our take.

Does Signature Design by Ashley come with a warranty?

Yes — Signature Design by Ashley products are backed by the manufacturer's warranty, which covers defects for a period that varies by item. Keep your receipt as proof of purchase and contact us if you ever need to start a claim.

Do you deliver and finance Signature Design by Ashley products?

Yes on both. We offer financing options on qualifying purchases, and we deliver throughout our service area — see our shipping & delivery policy or contact us for a quote.

What if my Signature Design by Ashley item arrives damaged?

Note it on the delivery paperwork, take a few photos, and contact us right away. We'll work with you and Signature Design by Ashley to arrange a repair, replacement, or return under our return policy.

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