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Signature Design by Ashley

Shop the Signature Design collection at Upstate Furniture Outlet in Rochester, NY. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Rochester to see the collection in person. Delivery and flexible financing available. Financing options available.

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Neymorton Counter Height Barstool image Save 35% Save %
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Neymorton Counter Height Barstool

This counter height bar stool is the perfect blend of casual and contemporary styles. Its easy-clean Next-Gen Nuvella™ upholstery remains vibrant a...

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Next-Gen Gaucho Reclining Sofa

Kick back, relax, and enjoy some sports on TV with this reclining sofa. You will love its double stuffed pillow top arms and soft-as-suede faux lea...

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Next-Gen Gaucho Reclining Loveseat with Console

Kick back, relax, and enjoy some sports on TV with this reclining loveseat. You will love its double stuffed pillow top arms and soft-as-suede faux...

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$1,988.00
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Next-Gen Gaucho Power Reclining Loveseat with Console

Kick back, relax, and enjoy some sports on TV with this power reclining loveseat. You will love its double stuffed pillow top arms and soft-as-sued...

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$1,988.00
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Next-Gen DuraPella Power Reclining Sectional Sofa

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...

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Next-Gen DuraPella Power Reclining Sectional Loveseat with Console

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...

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$1,988.00
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Next-Gen DuraPella Power Reclining Sectional Loveseat

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...

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$1,688.00
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Next-Gen DuraPella Power Reclining Loveseat with Console

3D Available

It’s time to rethink the way you relax—and time to experience the joys of this power reclining loveseat. Taking a fashion-forward approach to the a...

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Next-Gen DuraPella Power Recliner

3D Available

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power recliner, you can ma...

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$1,188.00
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Next-Gen DuraPella Power Recliner

3D Available

This sleek, ultra-modern power recliner has it all. With designer style and head-to-toe comfort, it has the upscale look of leather at a scaled-dow...

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Next-Gen Durapella Power Lift Recliner

This power lift recliner makes at-home lounging an effortlessly comfortable experience. Indulge in a full recline—its spacious seating area gives y...

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Nenana Next-Gen Nuvella Swivel Glider Accent Chair

3D Available

This swivel glider accent chair makes everyday lounging refreshingly low-maintenance. Handle spills with ease thanks to washable performance fabric...

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Nedman Accent Table with Speaker image
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Nedman Accent Table with Speaker

Discover the perfect combination of contemporary style and space-saving functionality. This accent table is designed with an integrated speaker (co...

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Morvanford Table Lamp

Those who delight in the beauty of a bygone era are sure to be charmed by this richly traditional table lamp. Its base is detailed with ornate patt...

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Morrilton Next-Gen Nuvella Accent Chair

3D Available

This accent chair makes everyday lounging refreshingly low-maintenance. Handle spills with ease thanks to washable performance fabric. This chair d...

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$688.00
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Monaghan Oversized Chair image
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Monaghan Oversized Chair

3D Available

This oversized chair strikes a beautiful balance between classic and current. Its traditional elements include t-cushion seating and setback roll a...

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Monaghan Ottoman image
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Monaghan Ottoman

3D Available

Firmly cushioned and generously scaled, this ottoman provides a leg up on comfort and style. If you appreciate a touch of texture, you’re sure to l...

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Modmax Sectional with Chaise image
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Modmax Sectional with Chaise

Looking cool and contemporary is great. But when it comes down to it, you’re all about low-maintenance lounging. With the performance fabric on thi...

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Modmax Sectional with Audio System and Chaise image
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Modmax Sectional with Audio System and Chaise

Looking cool and contemporary is great. But when it comes down to it, you’re all about low-maintenance lounging. With the performance fabric on thi...

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$4,288.00
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Modmax Pit Sectional image
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$2,388.00
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Modmax Pit Sectional

Looking cool and contemporary is great. But when it comes down to it, you’re all about low-maintenance lounging. With the performance fabric on thi...

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$3,188.00
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Modmax Double Chaise with Audio Consoles image
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$2,588.00
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Modmax Double Chaise with Audio Consoles

Looking cool and contemporary is great. But when it comes down to it, you’re all about low-maintenance lounging. With the performance fabric on thi...

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$3,388.00
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Modmax 6-Piece Sectional

3D Available

Looking cool and contemporary is great. But when it comes down to it, you’re all about low-maintenance lounging. With the performance fabric on thi...

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$2,788.00
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Midnight-Madness Oversized Chaise

3D Available

Wrapped in luxuriously soft jumbo corduroy, this oversized chaise takes cozy and inviting to a higher level. The sumptuous piece is perfect for unw...

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$1,488.00
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$988.00
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$988.00
$688.00
$688.00 - $688.00
$688.00

Midnight-Madness Oversized Chair

3D Available

Wrapped in luxuriously soft jumbo corduroy, this oversized chair takes cozy and inviting to a higher level. The sumptuous piece is perfect for unwi...

View full details
$988.00
$988.00 - $988.00
$988.00
$688.00
$688.00 - $688.00
$688.00
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Signature Design by Ashley — Frequently Asked Questions

Does Upstate Furniture Outlet (Rochester, NY) carry Signature Design by Ashley?

Yes. We're proud to carry Signature Design by Ashley — on-trend furniture at everyday value across every room — and you'll find its current lineup right here in this collection.

What is Signature Design by Ashley known for?

Signature Design by Ashley is recognized for on-trend furniture at everyday value across every room, with a focus on balancing style, everyday comfort, and long-term durability so the pieces hold up to real life.

Is Signature Design by Ashley a good brand?

Signature Design by Ashley is a well-established, widely trusted name — one reason we stock it. The best way to judge fit is to browse this collection and compare the pieces against what you're looking for; contact us if you'd like our take.

Does Signature Design by Ashley come with a warranty?

Yes — Signature Design by Ashley products are backed by the manufacturer's warranty, which covers defects for a period that varies by item. Keep your receipt as proof of purchase and contact us if you ever need to start a claim.

Do you deliver and finance Signature Design by Ashley products?

Yes on both. We offer financing options on qualifying purchases, and we deliver throughout our service area — see our shipping & delivery policy or contact us for a quote.

What if my Signature Design by Ashley item arrives damaged?

Note it on the delivery paperwork, take a few photos, and contact us right away. We'll work with you and Signature Design by Ashley to arrange a repair, replacement, or return under our return policy.

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