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The furniture is beautiful!! So many options to choose from. They also have layaway for those people who need more ti...
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Kanwyn Bed with Storage Bench image Save up to 27% Save %
$1,288.00 - $1,488.00
$1,288.00 - $1,488.00
$1,288.00
$988.00 - $1,088.00
$988.00 - $1,088.00
$988.00

Kanwyn Bed with Storage Bench

Give your retreat vintage charm with this queen panel bed and storage footboard. In a beautifully distressed whitewash finish, you'll love the head...

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$1,288.00 - $1,488.00
$1,288.00 - $1,488.00
$1,288.00
$988.00 - $1,088.00
$988.00 - $1,088.00
$988.00
Save up to 27% Save %
Save up to 25% Save %
$2,288.00 - $3,588.00
$2,288.00 - $3,588.00
$2,288.00
$1,688.00 - $2,688.00
$1,688.00 - $2,688.00
$1,688.00

Kanwyn Bedroom Set

Give your retreat vintage charm with the Kanwyn bedroom set in a beautifully distressed whitewash finish. You'll love the headboard's grand style f...

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$2,288.00 - $3,588.00
$2,288.00 - $3,588.00
$2,288.00
$1,688.00 - $2,688.00
$1,688.00 - $2,688.00
$1,688.00
Save up to 25% Save %
Kanwyn Chest of Drawers image Save 23% Save %
$1,288.00
$1,288.00 - $1,288.00
$1,288.00
$988.00
$988.00 - $988.00
$988.00

Kanwyn Chest of Drawers

Give your retreat vintage charm with this chest. Sporting a beautifully distressed whitewash finish, it includes seven varied-sized drawers for an ...

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$1,288.00
$1,288.00 - $1,288.00
$1,288.00
$988.00
$988.00 - $988.00
$988.00
Save 23% Save %
Kanwyn Dresser image Save 25% Save %
$1,188.00
$1,188.00 - $1,188.00
$1,188.00
$888.00
$888.00 - $888.00
$888.00

Kanwyn Dresser

Give your retreat vintage charm and valuable drawer storage with this dresser. In a beautifully distressed whitewash finish, you'll love putting it...

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$1,188.00
$1,188.00 - $1,188.00
$1,188.00
$888.00
$888.00 - $888.00
$888.00
Save 25% Save %
Save 24% Save %
$6,788.00
$6,788.00 - $6,788.00
$6,788.00
$5,188.00
$5,188.00 - $5,188.00
$5,188.00

Knightington Living Room Set

Are you ready to immerse yourself in the ultimate home theater experience? Whether you’re streaming a series, reveling in a playlist or gaming with...

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$6,788.00
$6,788.00 - $6,788.00
$6,788.00
$5,188.00
$5,188.00 - $5,188.00
$5,188.00
Save 24% Save %
Save 25% Save %
$1,188.00
$1,188.00 - $1,188.00
$1,188.00
$888.00
$888.00 - $888.00
$888.00

Knoxlee Reclining Loveseat with Console

Ready to find your new favorite spot to unwind? This reclining loveseat with console is designed for maximum indulgence, with plush, pillowy cushio...

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$1,188.00
$1,188.00 - $1,188.00
$1,188.00
$888.00
$888.00 - $888.00
$888.00
Save 25% Save %
Save 25% Save %
$1,188.00
$1,188.00 - $1,188.00
$1,188.00
$888.00
$888.00 - $888.00
$888.00

Knoxlee Reclining Sofa

Ready to find your new favorite spot to unwind? This reclining sofa is designed for maximum indulgence, with plush, pillowy cushions that provide w...

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$1,188.00
$1,188.00 - $1,188.00
$1,188.00
$888.00
$888.00 - $888.00
$888.00
Save 25% Save %
Save up to 34% Save %
$388.00 - $588.00
$388.00 - $588.00
$388.00
$288.00 - $388.00
$288.00 - $388.00
$288.00

Korestone Coffee Table

This coffee table exemplifies casual contemporary design with an urban vibe. Its rich brown finish is warm and inviting, and decor looks that much ...

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$388.00 - $588.00
$388.00 - $588.00
$388.00
$288.00 - $388.00
$288.00 - $388.00
$288.00
Save up to 34% Save %
Save up to 24% Save %
$2,088.00 - $2,588.00
$2,088.00 - $2,588.00
$2,088.00
$1,588.00 - $1,988.00
$1,588.00 - $1,988.00
$1,588.00

Lavinton Bedroom Set

Take inspiration from the traditional luxury of this bedroom package. Classic with a rich cherry brown finish, its stately presence graces your roo...

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$2,088.00 - $2,588.00
$2,088.00 - $2,588.00
$2,088.00
$1,588.00 - $1,988.00
$1,588.00 - $1,988.00
$1,588.00
Save up to 24% Save %
Lavinton Chest of Drawers image
Save 25% Save %
$788.00
$788.00 - $788.00
$788.00
$588.00
$588.00 - $588.00
$588.00

Lavinton Chest of Drawers

Take inspiration from the traditional luxury of this chest of drawers. Classic with a rich cherry brown finish, its stately presence graces your ro...

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$788.00
$788.00 - $788.00
$788.00
$588.00
$588.00 - $588.00
$588.00
Save 25% Save %
Lavinton Dresser image
Save 30% Save %
$988.00
$988.00 - $988.00
$988.00
$688.00
$688.00 - $688.00
$688.00

Lavinton Dresser

Take inspiration from the traditional luxury of this dresser. Classic with a rich cherry brown finish, its stately presence graces your room with a...

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$988.00
$988.00 - $988.00
$988.00
$688.00
$688.00 - $688.00
$688.00
Save 30% Save %
Lavinton Dresser and Mirror image
Save 25% Save %
$1,188.00
$1,188.00 - $1,188.00
$1,188.00
$888.00
$888.00 - $888.00
$888.00

Lavinton Dresser and Mirror

Take inspiration from the traditional luxury of this dresser with mirror. Classic with a rich cherry brown finish, its stately presence graces your...

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$1,188.00
$1,188.00 - $1,188.00
$1,188.00
$888.00
$888.00 - $888.00
$888.00
Save 25% Save %
Save up to 24% Save %
$2,988.00 - $4,188.00
$2,988.00 - $4,188.00
$2,988.00
$2,288.00 - $3,188.00
$2,288.00 - $3,188.00
$2,288.00

Leesworth Living Room Set

Focus on function. This seating package balances contemporary character and irresistible comfort. Its affordable, expertly matched leather and faux...

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$2,988.00 - $4,188.00
$2,988.00 - $4,188.00
$2,988.00
$2,288.00 - $3,188.00
$2,288.00 - $3,188.00
$2,288.00
Save up to 24% Save %
Leesworth Power Recliner image
Save 25% Save %
$1,188.00
$1,188.00 - $1,188.00
$1,188.00
$888.00
$888.00 - $888.00
$888.00

Leesworth Power Recliner

Focus on function. This practical power rocker recliner balances contemporary character and irresistible comfort. Its affordable, expertly matched ...

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$1,188.00
$1,188.00 - $1,188.00
$1,188.00
$888.00
$888.00 - $888.00
$888.00
Save 25% Save %
Leesworth Power Reclining Loveseat image
Save 25% Save %
$1,588.00
$1,588.00 - $1,588.00
$1,588.00
$1,188.00
$1,188.00 - $1,188.00
$1,188.00

Leesworth Power Reclining Loveseat

Focus on function. This practical power reclining loveseat balances contemporary character and irresistible comfort. Its affordable, expertly match...

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$1,588.00
$1,588.00 - $1,588.00
$1,588.00
$1,188.00
$1,188.00 - $1,188.00
$1,188.00
Save 25% Save %
Leesworth Power Reclining Sofa image
Save 25% Save %
$1,588.00
$1,588.00 - $1,588.00
$1,588.00
$1,188.00
$1,188.00 - $1,188.00
$1,188.00

Leesworth Power Reclining Sofa

Focus on function. This practical power reclining sofa balances contemporary character and irresistible comfort. Its affordable, expertly matched l...

View full details
$1,588.00
$1,588.00 - $1,588.00
$1,588.00
$1,188.00
$1,188.00 - $1,188.00
$1,188.00
Save 25% Save %
Lettner Bed image
Save up to 24% Save %
$1,088.00 - $1,688.00
$1,088.00 - $1,688.00
$1,088.00
$788.00 - $1,288.00
$788.00 - $1,288.00
$788.00

Lettner Bed

Satisfying your taste for tradition, this king panel bed sports serene sophistication. Its forever classic design details—inlaid panels and bun fee...

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$1,088.00 - $1,688.00
$1,088.00 - $1,688.00
$1,088.00
$788.00 - $1,288.00
$788.00 - $1,288.00
$788.00
Save up to 24% Save %
Lettner Bed with 2 Storage Drawers image
Save up to 24% Save %
$1,588.00 - $1,688.00
$1,588.00 - $1,688.00
$1,588.00
$1,188.00 - $1,288.00
$1,188.00 - $1,288.00
$1,188.00

Lettner Bed with 2 Storage Drawers

Satisfying your taste for tradition, this king sleigh bed with storage sports serene sophistication. Its forever classic design details—inlaid pane...

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$1,588.00 - $1,688.00
$1,588.00 - $1,688.00
$1,588.00
$1,188.00 - $1,288.00
$1,188.00 - $1,288.00
$1,188.00
Save up to 24% Save %
Lettner Chest of Drawers image
Save 27% Save %
$1,488.00
$1,488.00 - $1,488.00
$1,488.00
$1,088.00
$1,088.00 - $1,088.00
$1,088.00

Lettner Chest of Drawers

Satisfying your taste for tradition, this chest of drawers sports serene sophistication. Forever classic design details—inlaid panels, silvertone p...

View full details
$1,488.00
$1,488.00 - $1,488.00
$1,488.00
$1,088.00
$1,088.00 - $1,088.00
$1,088.00
Save 27% Save %
Lettner Dresser image
Save 23% Save %
$1,288.00
$1,288.00 - $1,288.00
$1,288.00
$988.00
$988.00 - $988.00
$988.00

Lettner Dresser

Satisfying your taste for tradition, this dresser sports serene sophistication. Forever classic design details—inlaid panels, silvertone patina har...

View full details
$1,288.00
$1,288.00 - $1,288.00
$1,288.00
$988.00
$988.00 - $988.00
$988.00
Save 23% Save %
Lettner Dresser and Mirror image
Save 25% Save %
$1,588.00
$1,588.00 - $1,588.00
$1,588.00
$1,188.00
$1,188.00 - $1,188.00
$1,188.00

Lettner Dresser and Mirror

Satisfying your taste for tradition, this dresser and mirror set sports serene sophistication. Its forever classic design details—inlaid panels, si...

View full details
$1,588.00
$1,588.00 - $1,588.00
$1,588.00
$1,188.00
$1,188.00 - $1,188.00
$1,188.00
Save 25% Save %
Lettner Panel Storage Bed image
Save up to 25% Save %
$1,588.00 - $1,688.00
$1,588.00 - $1,688.00
$1,588.00
$1,188.00 - $1,288.00
$1,188.00 - $1,288.00
$1,188.00

Lettner Panel Storage Bed

Satisfying your taste for tradition, this queen panel storage bed sports serene sophistication. Its forever classic design details—inset panels, si...

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$1,588.00 - $1,688.00
$1,588.00 - $1,688.00
$1,588.00
$1,188.00 - $1,288.00
$1,188.00 - $1,288.00
$1,188.00
Save up to 25% Save %
Lindyn Chaise image
Save 30% Save %
$988.00
$988.00 - $988.00
$988.00
$688.00
$688.00 - $688.00
$688.00

Lindyn Chaise

Plush and posh. Showcase your eye for on-trend texture with the statement-making cord upholstery of this chaise. Its stunningly soft fabric entices...

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$988.00
$988.00 - $988.00
$988.00
$688.00
$688.00 - $688.00
$688.00
Save 30% Save %
Lindyn Super Chaise image
Save 26% Save %
$2,288.00
$2,288.00 - $2,288.00
$2,288.00
$1,688.00
$1,688.00 - $1,688.00
$1,688.00

Lindyn Super Chaise

Plush and posh. Showcase your eye for on-trend texture with the statement-making cord upholstery of this double-chaise sectional. Its stunningly so...

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$2,288.00
$2,288.00 - $2,288.00
$2,288.00
$1,688.00
$1,688.00 - $1,688.00
$1,688.00
Save 26% Save %

Consumer Choice — Frequently Asked Questions

What consumer choice brands does Upstate Furniture Outlet (Rochester, NY) carry?

Our Consumer Choice selection includes Ashley Furniture, chosen for a balance of quality, comfort, and value. Browse the collection to compare styles and finishes side by side.

How do I choose the right consumer choice?

Measure where the consumer choice will go, then check your doorways, hallways, and stairwells to be sure it will fit inside. Think about how it will be used and by whom — homes with kids or pets do best with durable, easy-clean materials — and match the color, finish, and scale to what you already own. Want a second opinion? Just contact us.

Do you deliver consumer choice items?

Yes. We deliver throughout our local service area and, in most cases, will bring your consumer choice inside and place it where you want it. See our shipping & delivery policy for timelines, or contact us for a quote and an estimated delivery window.

Can I finance a consumer choice?

Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans. Ask us about prequalifying so you can shop with a budget in mind.

Does my consumer choice come with a warranty?

Most pieces are covered by the manufacturer's warranty, which typically protects against defects in materials and workmanship for a period that varies by brand and product. Keep your order confirmation as proof of purchase, and contact us if you ever need to file a claim — we'll help you work with the manufacturer.

What if my consumer choice arrives damaged?

Inspect it at delivery, and if anything isn't right, note it on the paperwork, snap a few photos, and contact us immediately. We'll coordinate a repair, replacement part, or return under our return policy.

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